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![]() Hi All,
I have been running a little marketing test on my new E-course (called To Our Success). The E-course is sent by autoresponder every 2 days for a whole year (i.e 183 lessons) - each one with an 'Action Point'. So - quite reasonably - I thought that I would charge something for it. $97 was a reasonable figure in my mind as each lesson can be reasonably long. But...after a lot of manual tweaking and head-scratching - I thought that I would offer it to my list - and one or two other places for free - and only ask for 5 referrals in exchange for the course. I also have set a deadline of 31st October - which is a 100% cast-iron certainty - as I will be pulling the course to use as part of something bigger. The friends email addresses are only used the once - and, of course, not added to my mailing list. I know that some people don't like this refer-a-friend concept - which I am happy to accept. But guess what? I've lost track of the amount of people who have either said: 1) I haven't got 5 friends - so can I have it for free anyway? 2) You said it was free - yet I have to give you five friends as referrals! And there's me - trying to do an honest thing - get their help in increasing my 'exposure' in return for a full-on course for an entire year! It's bad enough knowing that a proportion of my ezines don't get through because of spam filtering or AOL! But...it's just a shame that there is such a 'freebie' culture when people like us are trying to run an honest business! Am I right to expect something in return for my E-course? Or am I just kidding myself that because so many people are literally giving valuable information away that I should do the same? What does anyone else think? Here is the E-course.... |
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