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![]() Erik,
Apparently I missunderstood your post. I thought you were wanting to pay for a method that would allow you to mail to a compiled list and get a 40% response for a high ticket item. I'd definately pay for that system myself. I just thought it was unrealistic. But if you fed ex the letter, call on the phone, and make an in-person visit, well, that's a different story. Dein pulled my post for rudeness, and I thanked him for it because he understood my post different than what I intended. Guess I just either wasn't thinking at the time or have poor writing skills. Thanks for your kind reply to my less-than-kind comment. Peace, Tom Lascsak > “MESSAGE: Re: To clarify what information I > would pay for... > AUTHOR: Tom Lascsak > DATE: Wednesday, 30 October 2002, at 6:11 > a.m. > Erik, > You're willing to take in $1,440.00 per year > ($30.00 per month X 12 months X 4 > commitments) for sending out 10 letters to a > compiled list (you chose these > restaurants from a phone book at random, > this is the weakest form of list > there is).” > Of course I’m willing to. But one thing > you’re not taking into account is the $125+ > each to setup each restaurant guide in a > hotel lobby (lectern, expensive binder, > delivery time). > Oh, and you’re also figuring that every > restaurant will continue to pay the $30 a > month for the whole year. I think that’s a > little unrealistic. I wouldn’t bet on more > than an average of 4 months if you have no > contract in place. > That brings the numbers down a little. > For a total of 4 commitments > 4 months average > 4x4x30 = $480 > Doesn’t sound too unrealistic now, does it? > For mailing out 10 fed exes, coordinating by > phone and in person, and laying out, > resizing, laminating, color Xeroxing, all > the odd shaped menus you’re going to get. > How’s that sound Tom? > And yet, that’s the sort of thing that > someone with the time and energy and > interest will still see as a goldmine. > “If anyone knew how to generate that kind of > profit from the next to nothing > effort that you're suggesting, they would > either charge you so much for it > that an oil-producing barron country > dictator couldn't afford it, or they > would just quietly rake in the billions for > themselves.” > : ) Yes, you’re right friend. And that’s my > point, that’s not what’s going to be > offered. > “You've got no concept of business, reality, > or worth.” > Well, what would you plop your money down > for, Tom? > I pay for concepts from the marketing > masters just like everyone else. But I try > not to spend money on “packaged business > ideas” unless they’re a little more fleshed > out. > Success, > Erik Lukas |
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