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Old November 27, 2002, 02:17 AM
Michael Madden
 
Posts: n/a
Default A simple solution...

Jim
Solve a problem.

As a business owner, I love the people I work with
and clients who patronize my business. I want to remember these people at Christmas, but invariably I leave someone out due to lack of time.

May I suggest the womens club write a benefits oriented letter aimed at merchant owners in town. You're providing them an opportunity to remember those employees, prized customers/clients who keep them afloat.

Service oriented businesses would benefit most from this idea. The Chamber of Comm. is the best place to start gathering names from. Take orders from the businesses before delivery and I believe you'll have to reorder before you're through.

I would personally hand deliver the letters without pitching them, followed by a phone call
to close.

If someone walked in here right this minute with a solution to my Christmas gift dilemma they would be making my life that much easier.

Best
Michael
> Hi Folks,

> Just got a call from the head of the local
> "womans club" here in our little
> town in the boonies. She was absolutely
> beside herself. Seems they've ordered 288
> Xmas tree ornaments, dated 2002 and
> depicting the "Old Inn" here in
> town... and so far have only sold 50 of
> them.

> She says they desperately need to move at
> least another 100 of these to just break
> even. They are already for sale at city hall
> & local banks. Had a (crummy) ad in the
> local paper, and now no money to place
> another one.

> So...

> I told her I would post this request where
> the best marketing brain trusts I know of
> reside...

> Anyone have any suggestions on some creative
> ways to MOVE these ornaments out and save
> the "womans club" budget?

> Post here!

> Best Wishes,
> Jim Erskine
> Homeway Press




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