The "Power" of "words"!

Sandi and Millard you are right on!

I have been on the receiving end of several cold calls myself.
Not once have I NOT heard "I can save you X $, or We can tripple your blah blah blah."

This reminds me of a guy trying to pick up a girl using a line like
"Are your feet tired? .............."
For those that may not have heard the lame line before the conclusion is
"They must be because you have been running through my mind all night!"

I agree it is real lame and has been told 1 million times before and this is the reason it is not your best IN.
I can almost guarantee that if a guy tried that line on a girl, she would turn her back before you even finished!

However the guy that takes a REAL interest in the girl and talks about her instead of him will have way better odds of getting and keeping her attention.

It only takes a couple seconds to engage a "gate-keeper" and befriend them vs. talking past them just like every other clown that wants to see the big dog.

I would also like to state that I like to under promise and over deliver.
If I would tell a customer that " I can double or tripple your referrals" I had most certainly do it or the program is dead in the water before I would even have to to make it something worth mentioning.
The cleint WILL remember that I told him I will double or tripple his referral business.
After a few thousand dollars to me and this doesn't happen, I will be told to go fly a kite!
Not to mention any other promotion I try to sign them up for will be a big NO!

Best wishes in 2007!
Jason

Greetings and Happy New Year to the both of you.

Sandi,

I was asking for power words and phrases to add to my colllection, that I can call on when introducing myself or giving a presentation.

Unfortunately, I meet with many people on a daily basis, and frankly some are rejectionists by their own means. I don't believe companys want their personel to represent them in any negative way. Not even towards salesmen that call on them, because it reflects badly on them and not their gatekeeper.

I belive that having certain phrases or words to say that can ease or lighten the mood are quite helpful. I like to get them laughing if I can. When you get them laughing the walls drop down.

Which brings me to you Millard. You have just helped me incorporate something I've been doing since the age of 5. I am a close-up magician of 43 years.

Coins and cards are my niche. Back in the late 70's and early 80's I was in a traveling circus and use to perform before people as they walked through the Midway and then would go into the tent and walk amoungst the crowd doing coin and card tricks for children sitting in the bleachers.

I never thought to tie my talent to my vocation. 2007 is going to be awesome. Thanks to the both of you for your insight.

Woody Quiñones
ImpactYourArea.com

....a PHONE and a FAX....gets "me" past the "rejectionist"!

Re: My "TV Channel Stands" and "Magnetic Foto-Calendars for Car Buyers".

I've found I can get past the "rejectionist" by simply;
1) making a phone call to my prospect's office
2) telling the "protector of her boss's time" that I have a "New Promotion Idea" I'd like to "fax" to "the boss"
and
3) if she would give me their Fax # I can fax it over to see if "the boss" has any interest

This usually gets me the Fax #...whereupon I fax a photo of a sample of my product with "THEIR COMPETITOR" on it....stating that "Their Competitor" is now using my product and to "FILL IN AND FAX BACK TO ME...THE INQUIRY FORM" at the bottom of this sheet!

I NOW have TWO "POWERFUL MECHANISMS" working for me;
1) The power of the words I use; "Can you business handle an extra 10 Pizzas a night? or, "I can put your Business Logo, Name, Address and Phone on the REFRIGERATOR of every one of your Car Buying Customers, for the next year!"
and....
2) When my prospect sees a Sample of HIS COMPETITOR on my product...his "Greed Glands" or "Competitive Adrenalin" kicks up and his "Innate Curiosity" FORCES him to respond.....mainly because...."he does NOT want his competition to gain an upper hand in HIS MARKETPLACE!"

Can you see the "POWERFUL PSYCHOLOGY" here?

Then....when "the Boss" sends ME a Fax back....I "skate right past "the protector". In fact, when I enter her office...I am greeted with a "Cordial Welcome AND an offer of a cup of coffee!" (It happened yesterday)

So....no more reason for "COLD, In-Person" sales calls....I'm going for "Phone & Fax". Plus....makes me "feel" and "appear" more "professional".

Don Alm
(Send me an email if you'd like me to send you info on my progress with these projects....with the words "TV Channel Guides" or "Magnetic Foto Calendar" in the subject lines)

I just bought a combination, Inkjet Printer, Scanner AND Fax....for $99 at Office Depot. UNbelievable how the prices have dropped on these machines.

The "Magnetic Sheets" will NOT go thru a Laser Printer (they get too hot) so I needed a new Inkjet anyway and WHALA....there was a Combo for 99bux.

Don Alm