Don Imus and nappy headded hos.....

[Ankesh]

Ah - lots of small things you can do to give people hints as to what they should do on a website.

1. Ask yourself what you want the people to do.
2. What hints can you provide them that gets them to do what you want them to do.

One eg: just adding the mouse pointer picture to the buy button will increase your sales.

Instead of the button saying "Buy Now" - let it say "Buy Now" and have a picture of mouse pointer next to it - which lets people know that they should click there.

You can do a lot of such things with

colour
layout
linking
pictures and
words

that will let them subtly know what they should do. Sound is not necessary.