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Re: How can I market a medical dictionary?
Hi Frank,
With the very Competitive online world of Free Medical dictionaries etc... Your friend will have to get Creative and find a way to Stand Out & be Different... I would suggest adding an interesting “Twist” into the overall packaging... Such as Pharmacy discount coupons/Sample packs of misc. products Focused at particular Niche consumers... Joint Ventures and Cross Promotions with other related businesses... Here's a couple Excellent resources to Help Brainstorm a few more Book and Offline Marketing ideas... John Kremer's... http://www.bookmarket.com/ http://www.bookmarket.com/tips.htm http://www.bookmarket.com/files.htm David Frey's... http://www.marketingbestpractices.com/marketingideas/ Phil |
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