Comments on RJ's playboy club get together?

Sandi,

I was just trying to lighten things up and get the comments going.

But I Agree, some marketers need to take some Lessons from John Reese, Frank Kern and others who know where to draw the line...

I'll just post John Reese's ending to his email (hope that's ok)...

As he shares some Smart comments and an interesting resource that'll add some Value to this discussion...

Phil

BY THE WAY...

My good friend, Michel Fortin, recently forwarded
me the URL to a killer presentation by Guy Kawsaki.

Guy makes a powerful point in his presentation when
he says (just paraphrasing)...

"With your marketing you want to polarize people...
you either want to make them LOVE YOU or
HATE YOU... you don't want people to have
just a neutral feeling."

This is exactly why "The Wealthy Idiot" has
been successful with that controversial approach.

I highly recommend you watch this marketing
presentation. Tons of amazing stuff in it:
http://zentation.com/

Yours For Online Profits,

John Reese

Thanks, Phil. I guess I sounded harsher than intended. My apologies.

Agree with the polarizing people, BUT one must do so carefully and diplomatically. I don't believe it is necessary to be unduly offensive to have intelligent differing viewpoints expressed. Rabble rousing just for the sake of rabble rousing is counter-productive.

Sandi Bowman