Thought up a unique business

Hi Boyd!

Go for it!!! :)

I'll be in Austin this weekend - my sons live there and I know just what you mean about the particular opportunities for your idea since it is basically my old hometown, too. Your idea is very cool and ought to work great there.

Best Wishes,
Amber

Hi!

> First, Dien and Gordon, your forum is now
> the #1 on my list of boards to visit.

> Onward, as Halbert always said in his
> letters:

> Here in Austin there's a big lake nearby and
> boating is a mini-craze. Austinites love
> their huge boats and their huge dogs.

> So why not give them a photo of their toys
> that they can hang on their office walls?

> What you'd need would be a good camera, a
> way to get up high (like a builder's ladder
> or something), a truck to carry the ladders
> on, photo manipulation expertise, and
> knowledge about getting free publicity and
> word-of-mouth advertising.

> Before I describe the product, the
> word-of-mouth advertising would be created
> by setting up the normal affiliate program,
> except that people you sell to are
> affililiates and they make a commission by
> helping you spread the word. The Web is
> going local, and this is just another way of
> making it work.

> The product that you sell would be a picture
> of the boat owner and his/her attractive
> significant other and/or dog, appearing to
> drive the boat at high speed on the water.

> Actually, it's trick photography: you go to
> the boat owner's domicile, climb up your
> ladder, and photograph the boat while it's
> sitting on its trailor, posing the
> appropriately dressed owner.

> You then strip out the background using
> photo products that already exist and do
> this kind of thing flawlessly, and add the
> water and sky. You could show the boaters
> happily doing their thing with all kinds of
> exotic backdrops. You could show them racing
> the Titanic if you wanted!

> Needless to say, the same idea could be used
> with expensive cars instead of boats. You're
> selling to monied people, so you should be
> able to get a fair price for your expertise
> and artistry.

> Hope this was interesting and useful in some
> way!!

> Best,

> -Boyd