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![]() ...do I have to wait foir the conlcusion?
Taylor > Let's start with Pamela Noon.... She used to > be a television presenter and this may be > partly why she decided to create a TV show > about her own industry, which is cosmetic > surgery. > The first thing she did was find a local in > the Blue Mountains to drive her to Sydney. > Then the next thin she did was to buy > herself a cell phone. > During the drive to Sydney, she was phoning > up people in the cosmetic surgery industry > to get some people (she was looking at > around 5 or 6 people) to be on her show. > She also organized a film crew, and and > plane flight to the Gold Coast - her > "home turf". > And last - but NOT least - she was phoning > companies to look for sponsors who would pay > to have their products featured on her TV > show. She was asking for $4000 each to > showcase their product on her show. > She got to the airport, and flew herself to > the Gold Coast. She managed to get I think > around 5 people in the cosmetic surgery > industry to be on her show. > And she managed to convince five sponsors to > pay $4000 each to have their products > featured on her TV show. > She spent most of her day telephoning > various people to organize the TV show and > to organize sponsorships. When she got to > the Gold Coast, she chose expensive > accommodation at the Sheraton Mirage ($724 > per night), but she was also going to film > the TV show on the villa that was part of > her accommodation. > "Crazy" Ron Bakir decided to hold > a dance party. > The first thing was he also asked a local in > the Blue Mountains to drive him to Sydney, > where he arranged to catch a plane back to > his "home turf," which was also > the Gold Coast. > On the phone, he managed to organize to use > the "Drink Night Club" on the Gold > Coast in Queensland, Australia. > He's making it "Crazy Ron's Indy > Party" - making use of both his own > name recognition (he's well known there from > his promotions for his cell-phone stores), > and also tying his party in to the Indy 300 > motorcycle races which were happening around > that time on the Gold Coast. > He also managed to organize sponsorships for > the party, so whenever he promoted the > party, he also had to promote his sponsors. > He bought some radio advertising time that > night, and for the next day too, so on > Wednesday night he showed up at the radio > station (Sea FM on the Gold Coast) to do a > live radio promotion, and did the same thing > the next day! > For ticket sales, he used a professional > ticket sales agency, though tickets were > also going to be available at the door. He > was going to charge people $10 for entry. > He was promoting till late, and you could > tell by late Wednesday night "Crazy > Ron" was exhausted, yet he had to get > up at 7.30 am the next morning for his next > radio promotion! > Cameron Fisher was organizing TWO events and > also selling some products.... > First thing he did was he got someone to > drive him to Katoomba, a town in the Blue > Mountains, where he could catch the train to > Sydney. On the train, he organized a plane > flight to his "home base" -- > Melbourne. He also did all his planning out > on a notepad he must have bought in > Katoomba, and started his phone calls while > on the train. > The first event he was planning was a $500 > per head dinner for Thursday night, with an > auction included plus a celebrity guest > speaker. Here, he was just looking for 20 - > 25 people to attend. > For this event, he had to organize a guest > speaker, a venue, and some sports > memoribilia to be auctioned. > For the short-notice celebrity speaker, he > didn't get his first choice but managed to > get a local Aussie celebrity, "Dr. > Feelgood". A local media personality, > she talks about sex issues on TV and the > radio! > To promote this event he made all the phone > calls himself. He said he got about a 50% > success rate for those he called. He must > have gotten a list of very wealthy > individuals who were interested in auctions > and Olympic memorabilia.... > The second event he was organizing was a $50 > per head business luncheon to be held in > three weeks time for 450 people, with Jesse > Martin , the youngest person to sail > non-stop around the world, as the guest > speaker. For this, he hired some > telemarketing professionals to make all the > phone calls to try to sell the $50 per head > tickets. > He also arranged to get some promotional > pens (from Wombat Promotions in Melbourne, > Australia). He bought 200 pens for $355, and > he was planning to sell them for something > like $10 - $12 each I think. > So, all three of them spent most of > Wednesday making lots and lots and lots of > phone calls. And they all, by the way, > stayed in six-star hotels that night too - I > guess it's hard to break the habit when > you're a millionaire! > Okay, coming up.... How they spent Thursday, > and exactly where and how they made their > money, and what it added up to! > Dien Rice Search Engine Placement For Every Budget |
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