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You Probably Aren't Aware Dien....
But my area of expertise is in the automotive service field...I haven't been posting my URL but I will now...I appreciate all the responses I have received here and I believe I am going with Paulette's suggestion...I have written booklets pertaining to automotive service and could use them as a basis for a teleconference...Since I am a much better 'teacher' than a salesman, I believe this will work for me and could well work into something I could do on a regular basis...Thanks for your forum!....Rooster
Hi Rooster, > Since you have few assets that you can sell > or invest, it seems like in this case you > would be very reliant on your talents and > knowledge. > What do people buy? My view is that people > buy things which they think will make them > happier.... That means if they are > miserable, they will buy things which they > feel will make them less miserable. If they > are already happy, then people buy things > which they feel will make them even happier. > People want to move further along on the > unhappiness -> happiness scale, and are > willing to spend money to do so.... > I think every business is really like this. > People pay to go to a mechanic, because > having a car that works makes them less > unhappy. People pay to get their lawn mowed > because they value their free time - having > their lawn mowed for them makes them > happier, and they can spend more time with > their family. People buy music CDs because > they imagine that listening to a particular > kind of music will increase their happiness. > People buy healthy vegetables because they > feel that being healthy will make them > happier than being unhealthy. I think most, > if not all, businesses are like this - > people buy their products or services > because they feel that they will make them > either less unhappy, or will make they even > more happy. :) > So, what can you offer that will help make > people happier? That of course does depend > on what you have already, in terms of > talents, knowledge and knowhow, and what > assets you have access to.... > Like Michael said, I think the first step is > to assess what you have that you can draw > on. Then, the next step is how can you use > these things you have acess to in order to > help make people happier? > Once you have a list of these - then you > have to figure out what you can charge for > your product or service. After all, the > bottom line here is to make a profit. It's > good to give charity, but we all need to > make a profit and survive too, whether we > make our profit from our job or from a > business.... > The final element here is competition in the > area you plan to sell your product or > service. If one person is selling doodads > for $20 each, it's hard for someone to open > up next door and sell identical doodads for > $40 each. Competition in the area where you > are doing your business can limit your > profits, because it can limit how high > people are willing to pay - they will > compare your item with the competition if > they can. So it's good to distinguish your > product from the product of the local > competition where possible. > I would also suggest to try to make your > offer unique in some way - give it a > "twist" of some kind if necessary. > This distinguishes your product or service > from the competition, which often means that > you can charge a higher rate. > Anyhow, that's how I would go about it.... > Since you are on a very short time limit (30 > days), you will have to take that into > account too... > I know it may sound "vague" > Rooster, but the reason why is that the > specific answer here is different for each > person, because each one of us has different > talents and assets. Since there is no time > to learn new skills and there's not much > money to buy new equipment etc., it limits > you to what you can do already.... > If you have money you can spend, then your > options increase! That's because you can > either buy stuff to resell, or you can buy > equipment which you can use to help build a > business. > I hope that helps! > - Dien Rice |
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