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Old May 12, 2003, 11:04 PM
Jack Lunn
Posts: n/a
Default Organizing/Promoting a Trade Show

I am investigating small event promotion as a potential business.

My idea is to rent a large meeting room (enough for 20-30 exhibitors at a cost of $500.) at a local hotel and organize a show focused on opportunities for small businesses.

Potential exhibitors would include companies offering biz ops (Creative Memories, Cosmetics, Insurance and Financial Services, Delivery services, etc) as well as companies that cater to entrepreneurs (Copy services, Legal services and the like).

I have some questions for the group:

1. What do you think of the idea?
2. How do I determine pricing for exhibitors and attendees?
3. How would this best be promoted (radio, newspapers, temporary signs, etc.)

Regarding #3 - the larger shows in the area charge roughly $250.00 per exhibitor and $5 or $6 per attendee. Given that this would be on a smaller scale, how should I adjust my pricing (if at all).

Any advice would be appreciated.


Jack Lunn

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