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#1
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![]() Hello My Friends,
The same thing has happened with marketing. No one wants to establish real personal relationships any more. They are looking for the "Quick Sale" without doing what it takes to build long term sales success. The internet is a GREAT tool, but it adds to the current treand of instant grattification. People want a e-book instantly, instead of waiting for it in the mail. Rather than talking on the phone or in person, business owners only want to communicate through e-mail. Some busines owners don't even want to send personal e-mails because it's much easier to use auto-responders. This trend of instant grattification has filtered in every aspects of our lives. Think about the microwave. It cooks faster. People even want fast food from Mickey D's before they prepare a hone cooked meal. See....instant grattification also applies to our eating habbits too! I hope we slow down soon because insant grattification has it's downside as previously mentioned by Rooster. Our kids can't even multiply because of calculators. What about marketing? Do people really know the essence of marketing if they practice instant grattification tactics? Do people really like to buy without have a personal relationship with the seller? I guess these answers will come as the internet industry grows beyond leaps and bounds. Good Success!!! Vondre' The "BIG BRAIN" Entrepreneur!!! Learn How To Sell Computers Like A Wild LUNATIC!!! http://www.sellcomputerslikecrazy.com Home-based Business Ideas For Those Who Take ACTION!!! http://www.gazam.com This Guy Builds Relationships! |
#2
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![]() Hi Vondre,
It's true that people want quicker and quicker "instant gratification". I have this funny feeling that if they ever develop a "Star Trek" teleporter - one of its first uses will be to instantly "teleport" products from the online store into your living room! (Maybe that's the next step towards "instant gratification" after the internet...!) The fact is, though, that's what people want. When someone orders something - it could be a hamburger, a book, a car - they are "hungry" for that product. They want it "instantly" so the "hunger" will go away - and they can start enjoying the product. I think it's a good personal trait to learn patience - but I don't really think it's the job of the entrepreneur or marketer to force their customers to learn "patience" by making them wait for products longer than they have to! I've received some interesting feedback from my occasional eBay auctions.... (I sometimes sell on eBay - it's an interesting "experiment" and it can be quite profitable too.) Anyhow, due to an eBay sale I sometimes ship items to the USA from Australia.... And some of my feedback raves about how they've received the item quicker than when they've bought stuff from within the USA! Anyhow, it looks good on my feedback form. :) (It's not really my doing of course - I just put it in the mail, and how long it reaches its destination is up to the postal service.... Sometimes to the USA from Australia it can take a couple days, and on occasion it can take up to 2 weeks.... However, I always put it in the mail by the next business day after payment is made at the latest.) The customers always seem thrilled when they receive an item quickly. :) The fact is - if people WANT things instantly, then you will be better off (in a business sense) if you can give it to them as quickly as possible. I just see it as a fact of life.... You can take your time, but if you do, it could mean lost customers. I'm not always the best at this.... Sending off a product is easy. Sometimes I'm a little slow in replying to email because I like to think about things before I write - which can slow me down. This is a "flaw" I need to overcome (I need to speed up my brain!).... - Dien Rice 4 new business ideas every week! |
#3
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![]() it makes you wonder how fast can things get. I guess the days of REALLY getting to know a client or customer is over.
For me, I like to personally know my customers. That includes my off-line businesses and on-line businesses. When you have automatic systems set up to provide instant services or products, it takes away from the personal touch. I don't think it's bad, it's just a result of how business is done these days. And yes....people love things in an instant! Good Success!!! Vondre' The "BIG BRAIN" Entrepreneur!!! This Computer Sales Business Rocks!!! http://www.sellcomputerslikecrazy.com Home Business Ideas for Action Takers!!! http://www.gazam.com This Fella Is Seriously CRAZY!!! |
#4
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![]() Hi Vondre,
The two don't necessarily cancel each other out. I believe in quick delivery, but also carry on correspondences with some customers too.... I don't see it as one or the other (at least not necessarily). - Dien Rice |
#5
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![]() Dien, same here - "sometimes I'm also a little slow in replying to email because I
like to think about things before I write". And, I think that's a good thing! Then there's a request for instant messaging ... oh ... Instant or delayed gratification, we need time to think before we act. Hmm, the art of thinking ... Best, Alexander Teo Marketing Architect Free to Subscribe and Win Big - Last Week to Enter |
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