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Old July 13, 2008, 02:24 PM
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Default Re: Auto Dealer Video Listings

Quote:
Originally Posted by Jason Hatchett View Post
Greetings,

I’m trying to start a local online car listing site where I can go around to auto dealers and shoot a one minute video of their cars with one of their salespeople talking about it and telling what a great deal it is. This way people who hate to go looking for cars at car lots can check out cars at this site without any threat of pressure. There are many different Auto listings sites but none use videos yet, at least in my town. I know how to set it up the website and shoot the videos, but I can’t seem to find any models of others doing this type of site. I’ve set up http://www.BestSpokaneCarDealer.com but this is just a FREE Bonus to land one big dealership for my interior cleaning service. One good dealership is worth $2000 to $3000 a month. Any ideas of other info would be of great value.

Thank You,
Jason Hatchett

Hi Jason,

I'm not certain I understand you fully. Do you want to give a dealer the site as long as he signs for your interior detailing services?

If so, keep in mind that a 1 minute vid will take 2 hours of your time from start to completion (From coordinating the shoot to being live on the site).
You state that yoyu are offering 3-5 per week included in the FREE package.

That is 40 hours/month you could be cleaning cars getting paid instead of cheating yourself by giving away free services just to keep a dealership secured.

We all trade time for money in whatever we do, so might I suggest, you would have alot less headaches if you simply offered you interior services, for 25%($22.50) less than the $30 you are offering now. Why give away 1/4 of your profitable hours to producing vids that are not your you are best at?.

If you are good at cleaning auto interiors, do it! It is likely that you have it down to a science and you would be better off charging the lower rate ($22.50) at your specialty than it would be to try to introduce something that will land you the account at a higher rate but sacrafice quality-time-and PROFIT by fooling around with something new simply to sell the service you are good at?

Does this make scense?
If I misunderstood your model, please let me know.

Thanks,
Jason
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