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#1
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![]() Good question, L.B.
If I were going to read a book, it would probably be #2 Take the Cold Out of Cold Calling since I'm working with local businesses, and intend to keep it up through the coming year. I've got to admit though, I don't see much "cold calling" in my future right now as I'm able to get to my prospects via email and referrals. In fact, just picked up my first client Thursday. $1000 for sure (I've already got half up front), with the possibility of another $2000 right after the Holidays. ![]() SWEET. Pete |
#2
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![]() Dear Pete,
Thanks. You are right. Cold calling and cold door knocking is for ignorant folks. WARM referrals are much more profitable. Less stressful too. My Favorite book on selling is "The Closers II" by Ben Gay III. Amazing. Amazing. Amazing book. Every time you open it you Find NEW ideas to sell with. And after each sale a new layer opens up. The book is like an Onion. Not a one time read. That's for sure. I get all my clients and prospects to read his stuff. Especially his ADVANCED SELLING Closers II book. After reading 1000's of books on HOW TO SELL. Ben's is right there at the top. Tell Ben that Glenn Osborn sent you. He'll sign your book for you. Ben is the ONLY guy I know of who (as a young man) worked side by side with Napoleon Hill for years. Built a huge company and sold it. His sales lessons and stories are in the book. Glenn Here's the website...(You can learn a lot just by watching what he does there.) http://www.bfg3.com/ Call this # (California) and you get Ben himself... 800-248-3555 |
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