Selling Electricity

That sounds like an exciting opportunity.
Most areas of the U.S. are not deregulated and, therefore, do not offer the same potential.
Good luck. It does sound like you have a pretty good profit potential there.
I would suggest networking as much as possible, and working the phones. Check out Art Sobzak's awesome info on phone sales, and put it to good use.
Robert J.

I have not read this book -- and this is not an affiliate link...
but it does look good + interesting + might be helpful...

http://www.salesdog.com/pick_up_the_phone.htm

-- TW