Pros and cons of on line business ???

[GordonJ]

Glenn,

I notice in your eBay listings you offer up some detailed Chapter info. I was wondering if you create the "outline" (or promotion) first...that is, do you create the bullet points for your marketing BEFORE you actually write the book?

I get from this thread, you might do it this way. This is how I created the Chatteling Course, I wrote the promotion first, then made sure the work had everything in it.

Thanks in advance.

Gordon

Originally Posted by Glenn

Hi,

Thanks.

Good question.
A bit general. But that is natural when you start out.

Suppose you wanted to write a book and sell it
Guaranteed in 24hrs or less?

I
DID
Not
want to do that today.

But I lost a bet with a friend. He said, "You LOST the bet. Now either you prove you can write a book and sell it in 24 hrs - or buy me lunch for a week."

I said, "No way. You eat enough for a family of five."

And started writing.

ok.

Here we have a gray area.

I intend to get BIDS in less than 24 hrs.

TRUE - I wrote the sales letter and the 51 page book as fast as I could type.
But the book needs some cleaning up and editing.

So I set it up so I'd have time to get my regular work done.

At the same time as I polish up the book.

Now.

Here is why I'm writing this note to you.

What if you don't have a website.

Suppose You don't know how to use SEO and adwords and google word tools.

And - You don't have time or moolah to go learn it all either.

Gary Halbert taught me this...

You want to find a niche group of buyers - ALREADY SPENDING lots and lots of money to sell your product to.

That is the key.

Find a herd of people all buying stuff and more stuff about or For their Hobby or Sports interest.

Then Re-sell them a book about what they're already buying.

This is a Guaranteed way to sell a book fast.

Thanks,
Glenn Osborn

P.S. - To check up on whether I'm going to win my bet or not....

Here is the link to my Brand spanking new -

"Garden Wars" book auction...

http://cgi.ebay.com/How-51-Yrs-of-Ga...ht_5701wt_1167