I Need Help With FaceBook

I know you are not trying to be funny, because I see the grandkids on there all the time, but here is the thing. They really do not know the power of these social medias. They just get on there and chat. I just had a fan page made for me by Dustin over at TCD. You can make a landing page. Send out messages with one click. I want to be able to know how to do this and more. So what the kids do is just chat. I want to know how to take advantage for my affiliate business. But thanks, it is the thought that counts.