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Old January 6, 2012, 10:26 PM
Dien Rice Dien Rice is offline
Onwards and upwards!
Join Date: Aug 2006
Posts: 2,557
Default How a restaurant profited from invisible fish!

Originally Posted by Phil View Post
Years Ago... Marriage related Form Filling Services for Newly Married Couples were a Hot Selling business Money maker... Business Model! ... SIN Card Requirements and The {Mystery} of How to Find (or) Not Find the Specialized Form, Soo... Many Needed! ... But only Particular, Select people Knew How to Go About Finding! ...
That sounds like it would have been a good business to be in...

I only recently realized that bureaucratic "red tape" could be a business opportunity.

Apart from filling in forms, another guy who has made a mint from bureaucratic red tape is British entrepreneur, Duncan Bannatyne.

(He's one of the "dragons" in the British version of the show "Dragon's Den" - equivalent to the Canadian show of the same name, and the American TV show "Shark Tank".)

Last year, I bought and read his book, "Anyone can do it."

He made his multi-millions mostly in areas that had government regulation... Such as nursing homes/aged care homes (at one point), for example.

These are highly regulated in the UK. You have to have a certain number of nurses per resident, certain minimum room sizes, and so on.

Anyhow, he started from scratch, and worked with an architect to design and build nursing homes so that they were extremely efficient with regards to the existing government regulations. Other nursing homes were not generally designed from the ground up to be nursing homes, especially with regards to maximum efficiency relating to the regulations, so they were less efficient (and less profitable).

In his book, if I remember right, I think he said he was getting around a 30% annual return on the money he spent building nursing homes. With that kind of return, he just kept building more and more (until he eventually sold the whole business).

The point was that - the existence of certain bureaucratic regulations meant that other nursing homes were not at optimal efficiency, given the restrictions. However, by paying close attention to the bureaucratic regulations in this area, he could build more efficient (and profitable) nursing homes than anyone else had done so far - and outcompete them on that basis.

(Read his book for more details.)

If Some of Them would just Hang in There a little bit Longer... They Just Might become the Next Success Story(s)... Of and into the Future... Viral Opportunties and Possibilities Too! ...

A lot of successful people seem to mention "tenacity" as a big reason for their success...!

Quick Food for thought and A {Hole} Lot More if You Can Read Through All the [Linky] [Linky] Lines...

There are some good links there!

With "customer service" going down the drain in some businesses, it's no surprise that "stand in line for you"-type services could become more popular!

(This is also part of what personal concierges can sometimes do, too...)

Invisible Donkey Removal? ...

Have you been hearing noises in the night? Are your phone and power bills unusually high? Chances are your house is infested by invisible donkeys. Fortunately, there is a solution. For the small price of $300, the IDRS (Invisible Donkey Removal Services) will come to your apartment and remove up to 15 invisible donkeys. Then, for a further $25, they’ll give you a certificate which verifies that your place is now invisible donkey free. But don’t worry, the invisible donkeys are tranquilized and relocated to an Invisible farm... How Cool is That? ...
This reminds me of the "invisible Brazilian fish" restaurant promotion which I read about recently!

The short story is, a restaurant (back in the 1920s) wanted to know how to attract customers.

It was suggested to them to put a clear fish bowl (filled with water, but no fish) in the restaurant window.

They put a sign next to it, saying - "The only living Brazilian invisible fish." They also placed there a little hidden fan, which would blow ripples on the water.

Crowds flocked to see the "Brazilian invisible fish!" (And the restaurant increased their sales!)

The promotion kept working - until the restaurant tried to serve the invisible fish as a meal!

More details here...

Best wishes!

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