Jim Straw passed away on Dec. 3, 2012

[Dien Rice]

Jimmy Krug wrote a very nice memorial to Jim Straw, which some here would be interested in...

'I first met Jim Straw back in the mid-1990s. As luck would have it, however, I ran my first mail order campaign fresh out of college in 1987. I said to him, “Jim, I wish I would have met you back in 1987!” It just so happened that my mail order campaign flopped. Like the old saying goes – I was a day late and a dollar short. Even so, it was a tremendous learning experience for me. It was the beginning of my direct marketing journey.'

You can read the rest at the link below...

JF (Jim) Straw – 1945-2012
http://onlinementormagazine.com/jf-jim-straw-1945-2012/

Best wishes,

Dien