Unlimited hot espresso coffee by subscription

[Dien Rice]

Over the years, we've talked about a variety of subscription-based businesses here... Such as subscription black socks, subscription wacky socks, subscription ties... subscription condoms and tampons have been suggested, too...!

Here's another one!

Subscription hot coffee!

The idea is that the customer pays a monthly fee. That monthly fee gets them unlimited hot coffee (of all types) whenever they want, from selected establishments! (There is one limit, which is they can have at most one coffee every half hour...)

Another interesting application of the subscription model... Which makes a lot of sense for a lot of people (especially for those who drink a lot of coffee)!

Would You Pay $85 a Month for Unlimited Espresso?
http://blogs.wsj.com/metropolis/2014...ited-espresso/

- Dien