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#11
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I think Don gave you some good advice... Try to find out how much they make in a year per customer. That way, you can help convince them that they can afford to spend money to acquire customers... (This is basic business mathematics - the average profit per customer, and from there you can calculate how much you can afford to spend to get each new customer. However, many businesses don't know how to do it... They're often losing money they should be getting because they're not willing to spend $1 in advertising to make $2, $5, or even $10 in return, because they've never done the math.) However, the bottom line is - it's the market which will tell you if the business will work or not. You have to test it. Try it out, and see what kind of response you get. Try it a few different ways. The market will tell you the answer... Everybody tries and fails a few times, before they hit the "winners" - you just gotta go through them until you hit the "money makers"... ![]() Best wishes, Dien |
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