SOWPub Small Business Forums  
 

Click Here to see the latest posts!

Ask any questions related to business / entrepreneurship / money-making / life
or share your success stories (and educational "failures")...

Sign up for the Hidden Business Ideas Letter Free edition, and receive a free report straight to your inbox: "Ordinary housewife makes $500,000+ a year in her spare time, using a simple idea, and her driveway!"

NO BLATANT ADS PLEASE
Also, please no insults or personal attacks.
Feel free to link to your web site though at the end of your posts.

Stay up to date! Get email notifications or
get "new thread" feeds here

 

Go Back   SOWPub Small Business Forums > Main Category > SOWPub Business Forum
Register FAQ Members List Calendar Search Today's Posts Mark Forums Read

SOWPub Business Forum Seeds of Wisdom Forum

 
 
Thread Tools Display Modes
Prev Previous Post   Next Post Next
  #2  
Old April 18, 2015, 03:11 PM
Steve MacLellan Steve MacLellan is offline
Senior Member
 
Join Date: Sep 2006
Location: Canada
Posts: 102
Default And, you have to be ready to engage them.

My youngest is gone -- moved clean across the country and going to college in Vancouver, working and her boyfriend takes up any free time left. However, while she was here, I learned something about teenagers. Your post hit the nail on the head. They love eating out, they love clothes, and if you've got a girl, they love make-up. And then of course there is iTunes and YouTube.

The kids are very social, and they are more apt to buy from vendors who engage them online. I see a lot of businesses that don't do social. They spend a few hundred thousands on a storefront and $500 on a website that does nothing for them.

I wrote an article about this today, although it isn't about teens. If you're interested, you can read it here: http://stevemaclellan.com/plug-in-your-business/

A quote from the article says:

"Years ago I built a website that sold advertising to local used car dealers. We’d drive around and visit with them on a regular basis and even stop in on the ones who said they weren’t interested in advertising with us. To some, that may seem like a waste of time, but it wasn’t. People like to do business with people they know and like, and building relationships is the way to do it. After a while, some of these other dealers decided maybe they would advertise with us. Today building relationships can be done through social media. Many companies are completely ignoring this method at their own peril."

So from my experience with teens, if you want to market to them, you need to have a good website that connects them with your Facebook page, Twitter, YouTube (many teens have YouTube accounts and subscribe to channels and share the videos with their friends) Pinterest, and Instagram -- without forgetting the old standby -- email marketing.

And websites need to be responsive. There is a good chance that teens will be viewing your website on tablets or smart phones and placing orders while "on the go".

Things have changed and teenagers don't use the yellow pages. For that matter of fact, few people under fifty, use the yellow pages any more.

Regards,
Steve
__________________
homebusiness-websites.com and SteveMacLellan.com
Reply With Quote
 


Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump

Other recent posts on the forum...


Seeds of Wisdom Publishing (front page) | Seeds of Wisdom Business forum | Seeds of Wisdom Original Business Forum (Archive) | Hidden Unusual Business Ideas Newsletter | The Great Ideas Letter on CD | Hotsheet Profits | The Art of Leverage | The Success Report | Persuade via Remote Influence | Writer's Friend (software) | Affia Band | The Entrepreneur's Hotsheet | The SeedZine (Entrepreneurial Ezine) | The Fly Low Collect Dough Update Hotline

Get the report on Harvey Brody's Answers to a Question-Oriented-Person


All times are GMT -4. The time now is 06:07 AM.


Powered by vBulletin Version 3.6.0
Copyright ©2000 - 2019, Jelsoft Enterprises Ltd.