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> Boyd -- thanks for the pointer on the video. > I'll have to track it down. I do have some > pitches on video that I taped off the TV > years ago. Should dig them out. > Two interesting resources on > "pitching", no make that three. > First - Dien referenced a site a while back > on the "Cool Finders" or something > like that. The index of stories on that site > has a long article on Ron Popeil. Very > interesting. > Second - one of my favorite books on selling > - "Secrets of Closing the Sale" by > Zig Ziglar - has lots of examples of the > "pitch" throughout it's pages. Zig > made his living selling cookware and food > choppers before getting in the motivation > biz. > Third - "Unlimited Selling Power" > by Donald Moine (sp?) is about applying NLP > to selling. It's a pretty good book. In the > back they have a couple of Ed McMahon's > pitches word for word. > When my job was to pull in the crowd the > favorite lead in to use was "Excuse me > -- did you get your dollar yet? We are > giving away dollars..." That was > usually good to get at least several > people's attention and get the pitch off and > running. > Gordon I find the "Home and > Garden" shows still have some good > pitches running. Vitamix, pots and pans, > etc. > Have a good day! > -- Dan Butler |
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