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Old June 1, 2001, 12:16 PM
Dan Butler
 
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Default Re: Jay Abraham Failure(?)

Hi --

Jay didn't say he wasn't making money on the Internet - he said the ezine wasn't pulling enough money to justify the cost of producing it. That is not uncommon. There is a good lesson in there. Notice that he will still have an Internet presence just not a free ezine.

Many people who run ezines are starting to feel the pinch as advertising dollars dry up. If you put all your eggs in one basket what do you do when that basket goes away?

I'll say that flexibility is the key to making money on or off the net. Knowing what your audience wants is a second key. And realize that what they want today may not be what they wanted yesterday. Flexibility again.

So to answer your question:

> Um? Makes you wonder if the great Jay can't
> make money just how good is this internet
> thing?

The Internet is fine. It is also a tool and needs to be used with your other tools to produce the result you desire.

Here's another lesson - did you purchase anything that Jay offered through his ezine? If not why not? That's where the answers to this whole issue lay.

I run a large ezine and the issues Jay talked about are there. How to get around them? That's the fun of it.

So to sum it up I don't think Jay Abraham had a failure but rather a test that didn't work out.

Have a nice day.

-- Dan Butler
The Naked PC


http://www.TheNakedPC.com
 


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