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Wow, that's an amazing post from Scott Adams (creator of the Dilbert comic)! Thanks for sharing it! Scott Adams is actually very sharp - I did read one of his books many years ago, and it was good. I haven't read "How to Fail..." yet, but I plan to do so! On Milton Erickson... If you're interested in marketing and sales, you have to familiarize yourself with this... I've studied him to a degree, but there's still more for me to learn... One of the most amazing things I read about his hypnotic technique are "embedded commands." He could tell a story, and induce a hypnotic state through "embedded commands" he would plant in the story. People would become hypnotized, without even being aware of it! They just thought they were listening to a story! Scary stuff - but also extremely powerful! Best wishes, Dien |
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