Did a Trump advisor read this 17 years ago?

[Dien Rice]

Originally Posted by GordonJ

http://web.archive.org/web/200009290...elesson1.shtml

Way Back Machine. Sept. 2000 We were new.

This was the first lesson in REMOTE HYPNOSIS.

The formula for persuasion:

The formula for REMOTE HYPNOSIS is:
E of A = H of R SoM + P0I
The Effectiveness of your Attempt to influence someone remotely is equal to the Harmony between the Recipient’s State of Mind and the Pre-Occupational Interrupter used to gain attention.
Your target is pre-occupied. The effectiveness of your attempt to persuade this person is going to be determined by your ability to "get inside" the circle, the bubble of pre-occupation. Then you establish rapport.
You do this by using an INTERRUPTER.



My contribution to the world of copywriting formulas.




This was the first lesson, and for a few, the only one needed.

Hi Gordon,

Trump has certainly used your formula to some extent...

I remember reading an article which said that Trump was an big listener to conservative talk back radio... He'd then use the issues raised in talk back radio in his campaign...

Gordon, ever thought about becoming a political consultant?

Best wishes,

Dien