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The Brochure That Will Go Out To 10,000 Contractors
<p>Thanks Dien - Gordon,
<p><b>The Brochure That Will Go Out To 10,000 Contractors</b>
<p>Thanks to making my First Sale to the Owner of an Insurance Company
I Got to spend lots of Phone time with him.
<p>My First Sale was Also Caleb's First Sale.
<p>MY PERSPECTIVE - Caleb Saved me 300.00 Bucks off my car/truck insurance
bill. And I Got Time to Talk Marketing. My Goal - Make him more Moolah.
<p>CALEB's PERSPECTIVE - He Sold Me Car and Truck Insurance
<p>In Between reading him my car and truck VIN #.
<p>And Answering Questions Like, "Have you been Arrested in the last 3 years?"
<p>I told Caleb, "I live next to several Contractors. Plumbing, Electrical
and 2 brothers who run a dairy farm - with oodles of vehicles."
<p>So He Sent me a Copy of His "Contractor Brochure." The Brochure he
plans to mail out and follow up with a Phone call.
<p>Check us out!
<p>Electrician - Price Quote (I left off the Exact #'s)
<p>Lawn Care - Price Quote
<p>Janitorial - Price Quote
<p>Tile, Stone or terrazzo Work - Price Quote
<p>HVAC - Price Quote
<p>Plumbing - Price Quote
<p>Painting - Price Quote
<p>COMPARE OUR __________ INSURANCE RATES TODAY.
<p>We Also Have Great Rates on Workers Comp & Commercial Auto
<p>ACTION SUMMARY -
<p>I SPEAK CONTRACTOR.
<p>I really do.
<p>TILE CONTRACTOR - I Know what a GREEN BOARD is. (The board behind
the Tub tile that Prevents water and Mold From Seeping into your walls.)
<p>STICK BUILT CONSTRUCTION - Soil Compaction - Angle of Repose
(Instruments measure the soil so what you build doesn't sink into the Ground.)
<p>PLUMBER - Wax Ring - A Big Circle Hunk of Yellow WAX is all that Prevents
Water from a commode from flooding the bathroom.
<p>PAINTER - Spackling Compound VS Spackle (One shrinks and you have to do
the work twice. The other you can let dry and sand smooth the next day.)
<p>In one of my former Jobs - I Managed 800 Employees for the Housing
Department of a University. And worked with several 100 Contractors.
<p>But I Don't know what this Brochure MEANS
to a Contractor.
<p>I never got into the INSURANCE End of things.
<p>Maybe Each Contractor has to have some kind of BASIC CONTRACTOR
Insurance to set up A Business.
<p>I Figured I'd ASK.
<p>Could You Please Translate your Brochure for me
into Contractor - Speak?
<p>So I can Explain it when I show the Brochure
<p>AND GOT A STARTLING Reply!
<p>Turn to Next Chapter....