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Old March 13, 2019, 10:15 AM
GordonJ's Avatar
GordonJ GordonJ is offline
Join Date: Aug 2006
Location: West Palm Beach, FL
Posts: 2,284
Default Thanks Dien, good find.

Originally Posted by Dien Rice View Post
Many of you have heard of Dan Kennedy... Maybe even bought one of his books or courses...

As you may or may not know, for a decade or two, Dan Kennedy teamed up with Bill Glazer, another awesome marketer...

I just found out about a landing page swipe file site, with ads by Glazer/Kennedy, along with Bob Bly, Gary Bencivenga, Ted Nicholas, Doberman Dan, and others...

These are landing page "swipes" - that is, they are online web pages designed to sell. It's useful to study the psychology...

Most don't also have the order page, but I found one (a Glazer/Kennedy one) which had the order page too. (The order page, of course, is also a type of sales page!)

One thing you notice, is that "long copy" is alive and well!

This is the site -

(By the way, when you click on an ad, some of the ads seem cut off at the bottom. If you right-click on the ad and "view image" or "open image in new tab," you can see the whole thing. Once the image is open, you may need to click on the image again to zoom in.)

Here are some ads...

I like this one from Glazer/Kennedy - "GKIC - the Whole Enchilada"

I love the "gimmick" of putting everything on an iPad (you also get the iPad, too)... Not a cheap offer. But I like the idea behind it!

This "Fresh Pressed Olive Oil Club" ad was apparently written by Gary Bencivenga... Great ad, and great story!

Meanwhile, if you want print ads, there are plenty on these awesome older sites...

and I recommend Lawrence Bernstein's "Info Marketing Blog" (including the archives)!

Any others? I'd love to know of more, if you know of them...

Best wishes,


Such diversity in campaigns. Surely we can all learn something. Thanks Dien, gives ME something ELSE to do, HA!

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