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ATTENTION has cash value...
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The reality is - as you know - a good title is a big part of success! It makes me think of "Snakes on a Plane"... I think the only reason that movie got made was because of the title! I had heard of Tove Lo... She's had some hits. Including a #3 hit in the USA back around 2014 (I found out with the power of Google)... But I don't really know her stuff... One thing is, these successful pop stars know how to get ATTENTION! And... ATTENTION can easily translate into MONEY... Would Lady Gaga be where she is today without the MEAT DRESS? I think those attention-getting gimmicks were very important! Not too many male singers do it, but Michael Jackson was also a master at getting attention (in positive ways, not the negative stuff). I'm thinking of things like the single white glove... It got people talking. There's money making info here... ATTENTION has cash value... Best wishes! Dien
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