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Facebook, Google, YouTube...
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I need to get back into the advertising game! But... My market is (mostly) the business opportunity market... Many years ago, I successfully advertised with Google Adwords... Then, I got priced out! I was competing with people selling business franchises for tens or hundreds of thousands of dollars... They could spend more on advertising than I could, selling business info-products... I've only done a small amount of this (so far) on Facebook, but it is definitely viable... One I haven't tried yet (but have learned about) is advertising (using video ads) on YouTube. Apparently, it can be more cost-effective than Google Adwords and (it is claimed) than Facebook! Of course, whether video ads would work for you depends on what you're selling! Apparently, on YouTube you can target to advertise on specific channels... So you can choose to advertise on channels whose viewers you feel would be a good match for what you're selling. You can also target your ads based on what people search for on YouTube... So if they search for "big wave surfing" for example, and click on one of the videos that come up, your surfing product ad would play during that video (no matter which result they clicked on), if you advertise under the "big wave surfing" phrase... Best wishes, Dien
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