SOWPub Small Business Forums  

Click Here to see the latest posts!

Ask any questions related to business / entrepreneurship / money-making / life
or share your success stories (and educational "failures")...

Sign up for the Hidden Business Ideas Letter Free edition, and receive a free report straight to your inbox: "Idea that works in a pandemic: Ordinary housewife makes $50,000 a month in her spare time, using a simple idea - and her driveway..."

Also, please no insults or personal attacks.
Feel free to link to your web site though at the end of your posts.

Stay up to date! Get email notifications or
get "new thread" feeds here


Go Back   SOWPub Small Business Forums > Main Category > SOWPub Business Forum
Register FAQ Members List Calendar Search Today's Posts Mark Forums Read

SOWPub Business Forum Seeds of Wisdom Forum

Thread Tools Display Modes
Prev Previous Post   Next Post Next
Old January 16, 2023, 10:36 AM
GordonJ's Avatar
GordonJ GordonJ is offline
Join Date: Aug 2006
Location: West Palm Beach, FL
Posts: 3,471
Default Thanks Dien,

Bencivenga is my all time fav.
He is/was great, for the products he hawked.
Neither of those guys looked for easy to sell products, BECAUSE, of the markets. When trying to extract a lot of money from "investor" types, disposable income crowds, high end...

there needs to be a real skin in the game feel, as you know it is what those investor type information products do (did??).

Those are high profile, look who I'm standing next to today types, and for some of us, joining in the campfire songfest, just was never the right thing to do.

Sure many made great money, millions, maybe even 100 million, and if that is the motivation, by all means go where the biggest slice of lemmings live and help them to cliffside.

For many of us, without the need for public affection and adoration, there are tons of niches, boatloads of markets, gazillions of things to sell without the need for hype, persuasion, influence, salesmanship...

Although, having those skills, if AWARENESS of when to use them is also present, doesn't hurt.

Shrunken heads. Potato guns. Chinese Yo-yos. Etch-a-sketch. Oil with a spout. Fortunes made. Without the fanfare, noise, and award shows.


Originally Posted by Dien Rice View Post
Hi Gordon,

Although it's not the same, it reminds me of this...

"Look for easy-to-sell products and avoid marketing challenges - the payoffs may not be worth the time and effort. I learned this the hard way."
That's from Doug D'Anna, a successful copywriter, especially in the financial space. He says it's one of the lessons he learned from Gary Bencivenga, another very successful copywriter...

Sometimes the ego wants a hard challenge - to "prove" yourself!

But... from a money-making point of view, the best fruit to pick are the low-hanging fruit! Why give up easy pickings?

A hard lesson for me to learn too (and I'm still learning it)!

Best wishes,

Reply With Quote

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump

Other recent posts on the forum...

Seeds of Wisdom Publishing (front page) | Seeds of Wisdom Business forum | Seeds of Wisdom Original Business Forum (Archive) | Hidden Unusual Business Ideas Newsletter | Hotsheet Profits | Persuade via Remote Influence | Affia Band | The Entrepreneur's Hotsheet | The SeedZine (Entrepreneurial Ezine)

Get the report on Harvey Brody's Answers to a Question-Oriented-Person

All times are GMT -4. The time now is 01:04 PM.

Powered by vBulletin Version 3.6.0
Copyright ©2000 - 2024, Jelsoft Enterprises Ltd.