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![]() Hi Gordon,
One thing I like about this is that even "Don't Know" can be useful... Because KNOWING that you "Don't Know" is more useful, than not even knowing that! I personally like the idea you should focus on something you have some passion for... Because that will help to motivate you to put the work in! I once bought the exclusive rights to some audiobooks... These audiobooks are in an area (not about business) in which I have some interest, but not really passion... Years later, I still haven't done anything with it. If I had more "passion" in that area, I think that would be a different story... (I've learned the lesson!) However, it has to be an area where you have some passion, and there's also commercial viability too! There has to be an existing "market" who would be interested in it... Again, I've had people wanting to interest me in helping to promote a product (some exotic "teas" that few would have heard of)... But, while the product was good, I could see that marketing it would require a lot of "Education" of the market... Because most people would never have heard of it, and the existing market was too small... Educating the market can be expensive, and not guaranteed to work! But... now that I think about it further... this is an area where "free publicity" could do well... Hmm... ![]() Just some thoughts... ![]() Dien Quote:
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