"Do what you love and...?" Bah! Hooey!

[Dien Rice]

"Do what you love, and the money will follow..."

...So some people claim! I think it's obviously not necessarily true...

Not everything you may "love" is commercially viable...

I know of a guy who was a fan of Australian "old time radio"... Those radio serials they used to do, back in the 1940s or whenever... His love was specifically Australian old time radio serials...

He, in fact, wrote a whole book about it.

Sadly, he passed away quite a while ago, maybe 15 years ago. He left a whole garage full of his unsold books...

His interest in Australian old time radio was so narrow, that it was apparently not commercially viable, no matter how much he loved it... not enough others shared the love of it too...

But...

Business can be hard. There are going to be setbacks. Dead ends. Potholes in the road. All kinds of difficulties...

You have to "power" through those somehow, and keep going!

If you're "doing what you love", you're more likely to do that!

So, I think the answer is neither one extreme, or the other... You need to be doing something commercially viable, but ideally, there should be some kind of "love" there too - to help power you through the difficulties you'll undoubtedly face somewhere on the journey!

Just my 2 cents...

Best wishes,

Dien