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SOWPub Business Forum Seeds of Wisdom Forum |
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Mad respect for Jim Edwards...but ...
Looks great, from an established copywriter, I remember when he was just getting started, good for him.
And here is a link to an old promotion I wrote, long forgotten, but thanks to Dien for reminding me of it: (NOT for sale today). https://sowpub.com/remhypnob.htm See, I immersed myself in all things copy/remote direct marketing/mail order and had that OFFER/COPY mindset. It has, indeed, built fortunes. We all must make choices, and some of us over 40 folk, some WAY over 40, are set in our ways. The advice I have today for younger folk, especially under 35 is; there are better ways to go about it without the need for copywriting, and although I made tons of money doing it, I find myself at odds with it all today. If you are younger, don't be afraid to look at other models out there, Jim Edwards represents all the "offer" guys, the best one today is Alen Sultanic, and his groups. But there are other models out there, as Dien mentioned. I don't agree with the idea that Ben Suarez shows how to set up a corporate model, today, but he does offer some ideas on how to do it. And we all know of the TOLL POSITION model, which Dien and I have both embraced over the years. Control and Toll positions would be the model I would persue today, and one I would encourage younger folks to look at. But brick and mortar is still viable, Crumbl cookie makes daily offers, if one wants to think of that, and Walmart has 10,000 plus offers in its store. A model without the need for copywriting is an ecom model, or a book store, where the product has a description and no persuasion is needed. Just sayin, nothing wrong with the old world of OFFERS via copywriting, but if you are under 40, consider the next couple of decades of business without the need for it. Gordon Quote:
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