Going beyond copywriting...

[Dien Rice]

Hi Gordon,

I don't want to get into too many details, but the part you said... "without DRAMA, jail..." etc. That's a BIG thing!

Sometimes it amazes me how many do get into big trouble...

We know Gary Halbert went to jail. Kevin Trudeau just got out a year or two ago. Frank Sarcone (I recently found out) just got out himself. (Gary Halbert wrote that ad, "The Amazing Diet Secret of a Desperate Housewife", for Frank Sarcone...) Don Lapre probably would have gone to jail if he didn't take the "big sleep" instead... and of course, there are more...

It's a great skill to be very successful... and keep yourself out of jail!

He's not in the same direct-response "game" as the others, but the story and fate of Sam Bankman-Fried is kind of amazing...

Best wishes,

Dien

Originally Posted by GordonJ

Harvey's insights totally changed my thinking and altered my direction in business. Also, his personal knowledge, having directly worked with or conferred with, many of the top well known gurus and marketers has also changed my perspective too.

Some of those I once held a high opinion of, was changed when I discovered what really went on in their lives.

Anyhow.

The biggest, or one of the biggest, takeaways for me was/is; THINKING first, and how important it is to insure success, or at least to avoid calamity BEFORE one gets into the weeds on any business venture.

Also. Through Harvey I was introduced to Sherman Hunter, another genius marketer with tremendous business insights.

Gurus come, and go, many are the du jour mouth of the moment, but guys like Harvey, and Sherman, with decades and decades of continued success...without DRAMA, jail, trouble with alphabet agencies, or consumers, customers or clients...well, isn't that the kind of business success we all should really study? Me thinks so.

Gordon

P.S. Distilled wisdom: Protected PROPRIETARY position...it is worthy of a lot of your consideration.