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Help! "It's Alive" and I don't know what to do with it!
Hi all,
I hate to post this on a public forum (the ego thing) but I have ground to a hault on a project I'm working on. Well, not really the project itself, but the salesletter! I'm desperate here. This is not a promotional post by any means. My new ebook "Google Secrets Exposed" has literally taken on a mind of it's own! It is no longer a book on how to get more and better search positions for your site, but a complete website marketing plan. As you know, SEO, or any other aspect of internet marketing must be interwoven with all the other aspects in order for it to be a truly effective and self sufficient overall plan. In order to get better positions on Google, one of the ranking elements in the algorythm is link popularity. Essentially, the "psychology" behind it is that if other sites link to yours, that's a vote of confidence from their site for yours. The more votes your site has the higher your listing moves up the search results list. But what I've done with the Google Secrets book is get really deep into the psychology thing - to the point where the actual SEO portion of the book has become secondary, almost an afterthought to the overall psychology of internet marketing in general!! That's a good thing...its unusual and a fresh approach... except now what do I concentrate on in the salesletter? It's going to sound ridiculous if I try and say that a search engine "psychology" can create multiple profit streams for your website. And there's also the problem with the fact that I've developed (adapted) several link generating strategies into that "continuous loop" thing. Then there's the split run testing thing - probably the most effective keyword and phrase research technique on the web today. Never seen it used in this manner before but it works incredibly well. How do I go about writing a salesletter that tells people "This Google Psychology thing can create a massive amount of direct and residual highly targeted traffic to any web site and make you lots of money"?? without it sounding like a hyped up, too-good-to-be-true piece of crap?? How do I make it believable when I tell people that they can realistically generate thousands of profitable links and multiple top 10 search positions with the info in this book?? I don't want to shoot myself in the foot by being too close to this project to be able to write the salesletter, but I also am not in the position to pay someone to write the salesletter for me. Help!! Any solid advice that I can use to get that letter online ASAP will rewarded generously! Paul Short GoogleSecrets.com I need something to replace this with! |
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