Five Easy Steps To Jump Start Your Deck (Or Other) Business

Dear Hugh,
That's a great idea! I actually post flyers like this on people's mailbox posts and I never thought about using a letter format like that. Thanks for the great tip! Just out of curiousity, what kind of percentages does that pull for you?
Joe

> Do the following five steps, and you will
> get as much busines as you want:

> STEP 1. Using your computer (or even a
> typewriter, if they still exist), make up a
> flyer on plain white 20# bond paper, *three*
> flyers per sheet, with this exact wording:
>
> ------------------------------------------------------
> Hello,

> My name is (your name) . I beautify and
> restore wood decks. If you have a deck that
> needs some work, please give me a call. I'll
> be happy to drop by and give you a free
> estimate.

> Thanks,

> Your Name
> 555)555-5555
>
> -------------------------------------------------------

> Before you have the flyers printed, sign
> your FIRST NAME only above your name and
> phone number.

> STEP 2. Have the flyers printed and cut
> (remember, there are 3 flyers per sheet ---
> each flyer is only 1/3 of a page).

> STEP 3. Using a flyer delivery service (or
> do it yourself or hire someone to do it),
> have the flyers delivered door-to-door in
> the neighborhoods you would like to work
> (presumably, in neighborhoods where people
> have decks!) Put out as many as you can
> afford, but 1,000 would be the absolute
> minimum. Ten thousand would be better.

> STEP 4. Take take the calls, do the
> estimates, do the work and get paid.

> STEP 5. Put out more flyers, and keep doing
> so until you have as much business as you
> want.

> Why this works: Your flyer will be viewed as
> a personal note, not advertising. It WILL
> get read, when other flyers get tossed.
> (Some people who call will even say "I
> just got your note, and...") Also, many
> homeowners who have decks will save your
> flyer and call you at a later date. Believe
> it or not, I've had people call me as long
> as 7 YEARS after I put out this kind of
> flyer for a business I started in 1990!

> This flyer works for any kind of service
> business. Try it. If people want what you
> have to offer, you'll get instant results!

> --- Hugh