We distributed some flyers yesterday...

Hi,

You can see their vehicles as you walk up to the door, maybe you could target houses that look like they sacrificed to have a certain car. In our mobile home park there are cars that I know cost more than the home-owner's house. Maybe as a bonus you could give them stuff that played on whatever psychology is going on.

Maybe you could have a flyer for each particular kind of car, sort of the Gary Halbert customized sales letter technique. "Mr. McDonald, did you know that 8000 years ago your noble name etc., etc." "Hello, my name is Boyd and I love black Mustangs like yours. I have one myself, and I keep mine perfectly detailed every day of the week. In fact, I've developed the perfect method of detailing black Mustangs like yours that makes them look so good that every man who sees it will immediately feel smaller than the smallest pissant. My method allows me to work so fast that I can charge an extremely low price when people hire me to detail their Mustangs. I even throw in a framed 8 x 10" color photo of your fine car as part of the deal, as well as a software disk that contains the best black Mustang clubs and resources on the Internet. Blah blah blah, etc., etc."

Just my two cents as usual.

- Boyd