Pay what you want restaurant

http://www.trendhunter.com/trends/pa...aurant-zebrano

Interesting concept. I remember some old threads about trying the pay-what-you-think-it's-worth model with information products (I even did a few myself with mixed results). I wonder how it will turn out for the owner of Zebrano!

I have a feeling that 'in person' creates a much stronger feeling of obligation and perceived social risk than a mail order or internet transaction.

Cheers,
Erik