Adding spice in an unusual way...

[Dien Rice]

Some businesses are creating new food and drink products in a simple way... By adding spice!

By the way, I think food and drinks businesses are difficult to compete in, because everyone and their grandmother seem to jump into this particular field. However, having said that, this is kind of creative!

I just read this article of businesses who are doing things like...

• Adding habaneros (i.e. hot chilis), ginger, and wasabi to chocolate...

• Adding turmeric (a component of curries), cayenne pepper, and ginger to drinks...

• Adding various spices to energy bars...

There may be some health benefits from these additions. Also, because they add flavor, it may also allow them to reduce the salt and/or sugar content as well...

Here's the article I read...

How Entrepreneurs are Successfully Tapping into the Healthy Spice Trend
http://www.entrepreneur.com/article/224060

- Dien