A story about a toaster...

[Dien Rice]

The man walked into the store... Pointed at the toaster.

With a sincere smile, he asked...

"Is that for slicing bread?"

This is a real story. I'm currently in West Africa, I've brought in a bunch of products. By shipping container.

For some reason, we have many toasters. But there's a problem.

In West African culture, they don't eat toast!

Hence, the man didn't know what it was. He thought our toaster was some kind of fancy bread slicer.

They love our blenders though. We don't have enough blenders - they've sold out!

But, we're learning what's in demand. I don't know (yet) how this venture will pan out... But if it works out, it could work out well...

Best wishes,

Dien

P.S. In a little over a week, I'm off to Amsterdam...