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More questions than answers...and back to basics. [Archive] - Page 3 - SOWPub Small Business Forums


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July 7, 2012, 11:40 PM
Thanks Gordon,

Here is an Example of SIMPLE.

In 2006 A new marketing director noticed the owner/inventor of a Food
Processor was using 2 by 2's to test the blades in his Juicers.

So he bought 100.00 of wood, Coke Cans and stuff to GRIND UP.

VideoTaped and put one video up on YouTube.

In 2 days he had 600,000 hits.

65 MILLION Hits later...

Let's do the math.

In 2006 the company was valued at 40 million.

The Company website says 700% more sales came from the YouTube Videos
Like this one of CEO - Tom - Grinding up a iPhone4.

7 times 40 = 280 - so 240 million from that initial 100.00 investment.


They Grind up Popular items - which POPS them up high in all the search

4 Million hits for this One Video!


Glenn Osborn

P.S. - 191 videos - and the smallest has a couple hundred thousand hits.

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