Dien Rice
June 27, 2014, 04:35 PM
Thanks Dien,
Publishizer is of Great interest to me Dien.
Thank you.
Here's why.
In 1989 I found myself sitting next to a short, stocky, bearded man
at a Protege Bootcamp - This fella was suddenly HAILED from the Stage by Jay
Abraham and Mac Ross
as a DIRECT MAIL GENIUS.
Bob Morrison knew so much more than the 800 others in the room about SELF PUBLISHING - that soon
he was on-stage - being interviewed.
Bob said he subscribed to a couple 100 Hobby and niche magazines.
Cut out articles.
When he had enough for a book in that niche. Bob wrote a Sales Letter. Rented
a list of people who had ALREADY bought similar books.
A - IF he got too few orders - he sent them a postcard saying, "The book is no
longer available - here is your munny back.
B - If he got enough checks in the mail - Bob Dictated the book then had a Court
Reporter Type it up.
I particularly liked Bob's story of how he CALLED UP and TALKED to
some of the buyers of his best seller - "Why SOB's Succeed and Nice Guys Fail In
Business"
AND Discovered none of them READ the book. They bought it JUST IN CASE of Emergency.
So.
Bob - Rascal that he is.
Wrote a S-ales letter and s-old all of these buyers SPECIAL REPORTS.
Sold like crazy.
Unknowingly these men had bought Individual Chapters of "Why SOB's Succeed..." broken out into Report form.
Got me Thinking.
I really LIKED the idea of PRE-Testing and knowing
whether your book would s-ell BEFORE you wrote it.
So I started Studying best selling authors
who sold their own books.
Which is how I ended up Testing books on Ebay. (Now illegal to sell an E-book on E-bay.)
I'd list a 7 day auction.
IF I didn't get enough bidders by day 6 I'd Cancel the auction - and NOT Write the book.
I did Outline the book.
So all I had to do was write or type as fast as I could
to create each new book.
Glenn
Publishizer sounds interesting.
I'll take a look.
Let you know what happens.
Thanks again, Glenn...
You're a testing genius! I love these ideas...
The Bob Morrison approach is great, too... I've tried the "dictating" approach, and it's worked well.
What I did in the past is use this to create articles (for a paid subscription newsletter).
First, I'd write out the main points in "bullet-point" format.
Then, as I'd read through the bullet points, I'd dictate. As I spoke, I'd expand out each bullet point. Explain it, give examples.
The audio file would be sent to a transcription company (there are a ton of them around). They'd send me back the article in written form.
I'd find I'd still have to edit the article. Back then, I did the editing myself, but if I did it now, I'd probably hire someone to edit it (using oDesk or something similar).
Wow, as I write this, I realize these are pretty good ideas!
Why write a book the "traditional" way? Sidney Sheldon dictated all his books, and all his TV scripts too. (As an old "I Dream of Jeannie" fan, I read his autobiography! Every single script of that show he dictated.)
Sometimes there are a few too many "sparks" that fly through your head... You gotta write this stuff down...! :)
Best wishes,
Dien
Publishizer is of Great interest to me Dien.
Thank you.
Here's why.
In 1989 I found myself sitting next to a short, stocky, bearded man
at a Protege Bootcamp - This fella was suddenly HAILED from the Stage by Jay
Abraham and Mac Ross
as a DIRECT MAIL GENIUS.
Bob Morrison knew so much more than the 800 others in the room about SELF PUBLISHING - that soon
he was on-stage - being interviewed.
Bob said he subscribed to a couple 100 Hobby and niche magazines.
Cut out articles.
When he had enough for a book in that niche. Bob wrote a Sales Letter. Rented
a list of people who had ALREADY bought similar books.
A - IF he got too few orders - he sent them a postcard saying, "The book is no
longer available - here is your munny back.
B - If he got enough checks in the mail - Bob Dictated the book then had a Court
Reporter Type it up.
I particularly liked Bob's story of how he CALLED UP and TALKED to
some of the buyers of his best seller - "Why SOB's Succeed and Nice Guys Fail In
Business"
AND Discovered none of them READ the book. They bought it JUST IN CASE of Emergency.
So.
Bob - Rascal that he is.
Wrote a S-ales letter and s-old all of these buyers SPECIAL REPORTS.
Sold like crazy.
Unknowingly these men had bought Individual Chapters of "Why SOB's Succeed..." broken out into Report form.
Got me Thinking.
I really LIKED the idea of PRE-Testing and knowing
whether your book would s-ell BEFORE you wrote it.
So I started Studying best selling authors
who sold their own books.
Which is how I ended up Testing books on Ebay. (Now illegal to sell an E-book on E-bay.)
I'd list a 7 day auction.
IF I didn't get enough bidders by day 6 I'd Cancel the auction - and NOT Write the book.
I did Outline the book.
So all I had to do was write or type as fast as I could
to create each new book.
Glenn
Publishizer sounds interesting.
I'll take a look.
Let you know what happens.
Thanks again, Glenn...
You're a testing genius! I love these ideas...
The Bob Morrison approach is great, too... I've tried the "dictating" approach, and it's worked well.
What I did in the past is use this to create articles (for a paid subscription newsletter).
First, I'd write out the main points in "bullet-point" format.
Then, as I'd read through the bullet points, I'd dictate. As I spoke, I'd expand out each bullet point. Explain it, give examples.
The audio file would be sent to a transcription company (there are a ton of them around). They'd send me back the article in written form.
I'd find I'd still have to edit the article. Back then, I did the editing myself, but if I did it now, I'd probably hire someone to edit it (using oDesk or something similar).
Wow, as I write this, I realize these are pretty good ideas!
Why write a book the "traditional" way? Sidney Sheldon dictated all his books, and all his TV scripts too. (As an old "I Dream of Jeannie" fan, I read his autobiography! Every single script of that show he dictated.)
Sometimes there are a few too many "sparks" that fly through your head... You gotta write this stuff down...! :)
Best wishes,
Dien
