"Perceived Value?"

Hey Rooster!

Great to see you again! And congratulations on discovering the model you've shared here. I visited your site and it's a joy to see what you've done :--)

A couple Januarys ago, I attended (as a participant) a weekend workshop facilitated by a wonderful guy named Mark LeBlanc. Mark's company is www.SmallBusinessSuccess.com and is based near me here in southern California. His weekend workshop is called Achievers Circle, and is kept at a maximum of 7 people, many of whom fly in from around the country to attend.

Like you, he puts no price on the weekend, and tells people to pay what they think it's worth and what they can. He also promises there will be no pitching of products or upsells to anything. Period. He provides a free copy (or as many copies as you'd like to take) of his small book called 'Growing Your Business.' Brilliant marketing by having satisfied clients pass his book along to others. People put their check or credit card details for the weekend into an individually sealed envelope at the end of the weekend, and no one knows what anyone else pays. I am quite sure there is a very wide range of payments, though Mark would never divulge what those numbers are.

It is obviously working out very well for him, business-wise, since he continues running this workshop many weekends of the year. And people rave about how life-changing the weekend was for them, myself included.

As others have told you, it takes courage to stand by your product as you have. I join with the others in applauding you.

All the best for continuing success,

Paulette




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