SOWPub Small Business Forums  

Click Here to see the latest posts!

Ask any questions related to business / entrepreneurship / money-making / life
or share your success stories (and educational "failures")...

Sign up for the Hidden Business Ideas Letter Free edition, and receive a free report straight to your inbox: "Idea that works in a pandemic: Ordinary housewife makes $50,000 a month in her spare time, using a simple idea - and her driveway..."

Also, please no insults or personal attacks.
Feel free to link to your web site though at the end of your posts.

Stay up to date! Get email notifications or
get "new thread" feeds here


Go Back   SOWPub Small Business Forums > Main Category > SOWPub Business Forum
Register FAQ Members List Calendar Search Today's Posts Mark Forums Read

SOWPub Business Forum Seeds of Wisdom Forum

Thread Tools Display Modes
Prev Previous Post   Next Post Next
Old May 21, 2012, 03:34 PM
Dien Rice Dien Rice is offline
Onwards and upwards!
Join Date: Aug 2006
Posts: 2,687
Default Re: Does Facebook advertising "work"?

Originally Posted by Jimbo13 View Post
Hello there Dien

I am new to this forum; more of a learner than an educator when it comes to what is discussed here.

I was just reading this in the copywriting section on WF that one of the guys put up.

**Okay scrap that, I can't post links as I have not written 10 times yet.**

FB click through rate averages at 0.05 or 1 in 2000 for ads.

Maybe that is why GM pulled their advertising?
Hi Dan,

First, sorry about the "link" thing... I just removed the restriction, so there should be no problem posting links now... (I put the restriction up to battle spam - but we seem to have a pretty good handle on it nowadays!)

Thanks for that... Wow, a .05% clickthrough rate is awful!

It may be that Facebook advertising may work for some things... Like things that people would be "fans" of (such as sports teams)... However, for smaller businesses, or more "mundane" businesses, perhaps it just doesn't work...

To my understanding, it's also a less direct process. You have to create a Facebook page for your business... Your advertising gets people to "like" your business Facebook page. Only from your Facebook page, then, can people click through to your web page which is outside of Facebook.

For many people, getting people to go to your website is where the "money" is, since people can't order your product from within Facebook itself, only if they go outside of Facebook to your web page. Of course, of the people who "like" your Facebook page, only a tiny fraction will ever click on the link to go to your own website... That's my understanding of how it works, anyway...

Thanks for the further information...!

Best wishes,

Reply With Quote

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump

Other recent posts on the forum...

Seeds of Wisdom Publishing (front page) | Seeds of Wisdom Business forum | Seeds of Wisdom Original Business Forum (Archive) | Hidden Unusual Business Ideas Newsletter | Hotsheet Profits | The Art of Leverage | The Success Report | Persuade via Remote Influence | Affia Band | The Entrepreneur's Hotsheet | The SeedZine (Entrepreneurial Ezine) | The Fly Low Collect Dough Update Hotline

Get the report on Harvey Brody's Answers to a Question-Oriented-Person

All times are GMT -4. The time now is 08:57 PM.

Powered by vBulletin Version 3.6.0
Copyright ©2000 - 2020, Jelsoft Enterprises Ltd.