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Old May 4, 2015, 03:54 PM
Don Alm
 
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Default Re: Auto Dealers Meet Facebook. Facebook Wins.

Some yrs ago I made Good Money from Car Dealers providing "Calendar Magnets" to Car Buyers (see Photo below)

I had a person at each Dealership take photos of the New Car Buyers standing next to their purchase and send them to me where I'd create a "Magnetic Photo-Calendar" and deliver to the Dealership....who'd then give them to their New Car Buyers as a "GIFT" from the Dealership.

The Car Buyers would place these mags on their fridges for 2 reasons:

1) a year long Calendar
2) a Photo they could Proudly show to friends & relatives

Car Dealers had 2 reasons to pay me for these

1) every person entering the Car Buyers kitchens would SEE the Dealer's Name
2) when Car Buyers came back to the Dealership to pick up their "Gift" the sales person would ask for Referrals

So.....THIS could STILL be offered to Car Dealers (I was getting $30 per mag. Nowadays (IMO) you could get $50ea x 80 cars sold a month = $4,000 A MONTH from each Dealer.

Plus......you could offer a FaceBook Page or a separate website to place the Photos. I made a 4ft by 6ft wood frame on which I'd place photos and mount the frame on a wall in the lobbies.

Don Alm
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