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SOWPub Business Forum Seeds of Wisdom Forum |
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Marlon Sanders...one post can change everything.
I belong to tons of marketing/copy/sales groups. Most I skim over, because it is same old same old.
Today Marlon posted one of the best posts ever...in his Facebook Group, Marlon's Internet Marketing Mastermind Group Later, I want to discuss his concept, the one where he asserts most coaching programs are simply SURROGATE BOSSES. And, Entrepreneurs are internally motivated. So, I want to advance this thought, and put my 2 cents in on the concept, because a light bulb went off for me today, because now I see that most people don't want Entrepreneurial "Coaching"... they need an external "daddy/boss" they can blame when they fail. AMAZING stuff from Marlon. In the last few years, I'm going to say that 90% of those that approached me for help, are really looking for a surrogate boss, and NOW I know what to call them, and can easily spot them... and deny them the wasting of my time. I feel if his post is understood, it could be the single most valuable piece Marlon has proffered in a 2 decade diamond field of priceless info. GordonJ PS. Most franchises are sold to people like this, not a bad thing, but a piece of understanding which can hone your own marketing edge. |
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