How long does it take Harvey Brody?

[unpinkpanther]

From the look of things, the Great Harvey
Brody basically shuffles paperwork all day.
SWEET.

My question is: on average, how long does it
take him to set up the toll positions?

What are the variables that determine how
quickly a deal will close?

Yes, he thinks things through before even
taking the first step but then he can't
possibly get the other party to accept his
offer on HIS schedule..

Or can he?

[Dien Rice]

Originally Posted by unpinkpanther

From the look of things, the Great Harvey
Brody basically shuffles paperwork all day.
SWEET.

My question is: on average, how long does it
take him to set up the toll positions?

What are the variables that determine how
quickly a deal will close?

Yes, he thinks things through before even
taking the first step but then he can't
possibly get the other party to accept his
offer on HIS schedule..

Or can he?

Hi unpinkpanther,

There are two ways to get a toll position...

You can Create one, or you can Acquire one...

Creating a toll position will generally take longer. For example, Mr. Brody created his first toll position - the "zoom spout oiler." It was his own invention, he had investors to help fund the production (and he also got a patent), and I think it took him a while to get off the ground (though remember, it was his first one)...

Acquiring a toll position can take hours, even minutes. You find a toll position you like which is for sale, and you buy it - done!

Or, you can negotiate to acquire a toll position which is not initially for sale, or where you get a piece of the toll position as part of a joint venture deal... In which case it can take much longer.

Every deal is different! Some deals can literally take minutes...

"I have a toll position" (e.g. copyright, patent, etc.). "You wanna buy it?"
"Yes, here's the money."
Finished!
(I have literally done this, where I was the buyer.)

On the other hand, some deals (such as a merger between two companies, or an acquisition which would involve a merger) can take years...

So there's quite a range!

Some toll positions can be gotten for free. For example, exclusive distribution deals for a certain product for your region or country can often be had for free...

Best wishes,

Dien

A very clear and concise answer. That is why this forum is so damned good.

[Dien Rice]

Originally Posted by sandalwood

A very clear and concise answer. That is why this forum is so damned good.

Thanks Tom!

I appreciate your contributions as well...

- Dien

[unpinkpanther]

...please forgive my newbie questions.

But I find it helpful to think aloud at
times, so I can learn from sharper minds than
mine.

From what I understand about the Harvey Brody
system, there are 2 parts:

1. Getting the toll position (exclusives,
etc)

2. Monetizing the toll position (getting the
cashflow from the toll position)

What if -God forbid- you are broke and you
get control of a toll position. And you
really need cashflow TODAY to pay some bills.

How will you monetize your toll position?

Originally Posted by Dien Rice

Hi unpinkpanther,

There are two ways to get a toll position...

You can Create one, or you can Acquire one...

Creating a toll position will generally take longer. For example, Mr. Brody created his first toll position - the "zoom spout oiler." It was his own invention, he had investors to help fund the production (and he also got a patent), and I think it took him a while to get off the ground (though remember, it was his first one)...

Acquiring a toll position can take hours, even minutes. You find a toll position you like which is for sale, and you buy it - done!

Or, you can negotiate to acquire a toll position which is not initially for sale, or where you get a piece of the toll position as part of a joint venture deal... In which case it can take much longer.

Every deal is different! Some deals can literally take minutes...

"I have a toll position" (e.g. copyright, patent, etc.). "You wanna buy it?"
"Yes, here's the money."
Finished!
(I have literally done this, where I was the buyer.)

On the other hand, some deals (such as a merger between two companies, or an acquisition which would involve a merger) can take years...

So there's quite a range!

Some toll positions can be gotten for free. For example, exclusive distribution deals for a certain product for your region or country can often be had for free...

Best wishes,

Dien

[GordonJ]

Originally Posted by unpinkpanther

...please forgive my newbie questions.

But I find it helpful to think aloud at
times, so I can learn from sharper minds than
mine.

From what I understand about the Harvey Brody
system, there are 2 parts:

1. Getting the toll position (exclusives,
etc)

2. Monetizing the toll position (getting the
cashflow from the toll position)

What if -God forbid- you are broke and you
get control of a toll position. And you
really need cashflow TODAY to pay some bills.

How will you monetize your toll position?

I ask too many quetions. Several here can testify.

What I would ask someone like you is, how many alerts are you getting everyday?

I'll share a few of mine and it is the first few minutes of checking my email.

I have several google alerts set, and others too. Almost everyday I get email from:

Sands Investment Group, betheboss.ca, franchise direct, businessmart.com, as well as feeds from craigslist via searhtempest, zoomthelist and belong to a few groups, as well as keep an eye on other sites with offers.

The reason I get these alerts is, I and some others I know, are always on the ready to look for a good deal, an absentee owner or group possibility.

I also get the almost useless (but I still go through it, just in case) alerts from eBay businesses for sale.

As far as cashflow today with an acquired toll position, it has to be profitable going in. A salary would be a part of what you would take out of the business, BUT, a warning...the first priority is being able to pay the guy who sold it to you on...

a lease contract, or a fixed term income or any of a number of ways

of seller financing. All things are negotiable, but that means they can say NO as quick as they say yes.

There are a LOT of ifs, ands and buts in this...

one of the fastest ways is to buy a decent low cost, or pennies on the dollar IM business and quickly ramp it up.

The ifs, ands and buts are what you bring to the table, but, mostly what is the motivation.

Actually, to simplify the Harvey Brody way would be:

A- MINDSET
B- Stored Value Toll acquistion or
B1- creation
C- The marketing.

And I'm pretty sure Harvey would concur that A, is the 80% if looked at from a Pareto Perspective.

The reason so many can't get a toll position, is, they want step-by-step and how to and what, when...the most important thing...

is your mindset going into it.

In the last few years I've worked with scores of people and I can count on one hand the number who have fully fleshed out their idea, in a Soup to Nuts, 1, 2, 3 and A-B-C manner in their minds and have a very clear

VIEW FROM THE ROOFTOP. It is some of the hardest work you'll ever do, but without that...

pretty much the rest of his "system" doesn't work.

But to answer your question somewhat, if cashflow is a problem going in, chances are it is going to be an ongoing problem.

But the answer, is WORK and make it happen. I don't think you can QUICKLY find a real business you could take over in a week or so, but, buy a website

which you are actually going to do something with....

And use whatever you can to get it generating profits and cashflow.

GordonJ

[unpinkpanther]

... I don't gag on this post: quite a lot to
chew on!

Thank you Gordon; there are a lot of missing
links in my plan for sure.

[GordonJ]

Originally Posted by unpinkpanther

... I don't gag on this post: quite a lot to
chew on!

Thank you Gordon; there are a lot of missing
links in my plan for sure.

With Harvey's methods, one would get to a winner more often, albeit a bit slower until you've done one or two, and get to know what you are doing.

But his "think things through" TTT admonishment, helps avoid future problems and gives a clear flight plan to get to where you want to go.

On the other hand, we have the Just Do It guys too. One of my fav Don Alm stories was when he just went around selling cookware in office bldgs, when he sold out, he went to the warehouse, bought more and went back to seeing the people. Something like this takes very little thought, although, a great amount of skill.

Toll booths can be set up on smaller roads, unlike Harvey's super highways of demand...you can have several similar items, and bundle them into an unique product and sometimes beat the guy selling the same items separately.

The reason Dien and I like Harvey's way, if we take the time to go over everything we learned, and pencil it out, consider the view from the rooftop, use the magnets and iron filings, get to the 4th, 5th and 6th gears it is sensational.

One problem most of Harvey's "students" have had is, they all want to start at the top, find the winner first thing, and are unprepared to do what it takes...so,

therefore,

there might be a better way or opportunity for them to pursue.

And our recent discussion about personality types comes into play too, maybe we are just not built for certain businesses and keep playing the same loop in our minds, because that is what we know.

So, all the tools I've mentioned are only useful if you have a clear destination in mind, and this for many people, is the first stumbling block when trying to apply Harvey's methods.

Just keep in mind there is not a one size fits all opportunity out there.

GordonJ

PS My email alert from eBay TODAY had hundreds of businesses for sale, including this one, which I have an interest in:

http://www.ebay.com/itm/Popular-Affi.../331966308504?

What would you do with it, where would you take it and how fast could you monetize it?

[Dien Rice]

Originally Posted by GordonJ

With Harvey's methods, one would get to a winner more often, albeit a bit slower until you've done one or two, and get to know what you are doing.

But his "think things through" TTT admonishment, helps avoid future problems and gives a clear flight plan to get to where you want to go.

I'll just add that understanding toll positions doesn't mean you don't need to know marketing methods too... (Though marketing is much easier if you have a good toll position for what you're marketing!)

So... You still need to learn how to market well...

Best wishes,

Dien

[GordonJ]

Originally Posted by Dien Rice

I'll just add that understanding toll positions doesn't mean you don't need to know marketing methods too... (Though marketing is much easier if you have a good toll position for what you're marketing!)

So... You still need to learn how to market well...

Best wishes,

Dien

Hi Dien, yes, the "C" in the A, B, C of the abbreviated methodology...

But, I might argue, that is part of the thinking process for choosing the item, one with STORED VALUE, which simply translates to a demand.

Selling anything which has a demand is much easier than trying to market it.

Now, of course, most people we deal with here and online do not have business backgrounds, and lack the basic fundamentals.

I was lucky in high school I was too dumb to take College Prep classes like Algebra, Trig, Geometry...and I had to take the dumb old

Business Math. Where I learned about Profit and Loss, checkbooks, accounting, etc. Still can't figure out the square footage of the Great Pyramid, but I might be able to figure out the cost of doing a tourist business to it.

BASIC business skills go a long way, and with IP, and all the potential legal pitfalls, picking up a patent and/or a Trademark...may afford some protection as being defensible in court...

iffin one has the pockets deep enough (or the insurance) to do so.

Dien, what would you suggest for an overall marketing book? For today's marketing needs?

GordonJ