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He also wrote "The Jesus Diet"...
Hi Gordon,
I've read through it now... In reality... I found it very repetitive and boring... Looking from marketing perspective, the religious angle will be motivational to some people... I noticed that TJ Rohleder also recently wrote "The Jesus Diet" book... Another religious angle... As I was reading through the promo, I thought to myself... "This sounds like an MLM." And it turns out it's been reported that Rohleder had promoted MLMs and even apparent pyramid schemes before... https://behindmlm.com/mlm-reviews/si...-cash-gifting/ It's still an interesting angle for a long-form print salesletter / "bookalog" (though some may question its ethics)... From a marketing point of view, I'd say it commits the sin of being boring! - Dien Quote:
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