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Old May 16, 2023, 12:29 AM
Dien Rice Dien Rice is offline
Onwards and upwards!
Join Date: Aug 2006
Posts: 3,323
Default Many products from ONE idea...

Hi Gordon,

You wrote...

Originally Posted by GordonJ View Post
"Some minor modifications, and this could be presented to any of those niches:
Copywriters. Marketers. Salespeople. Influencers. Coaches, etc., etc."
And you said...

Originally Posted by GordonJ View Post
"This is what Chase Revel did in his early days of ENTREPRENEUR MAGAZINE, he had one basic business course, and he wrapped the specific business idea around it. Worked pretty well too."

Why not?

Here's another example...

Gary Gagliardi has a history - his business, FourGen software, was once on the Inc. 500, of the 500 fastest growing companies in America.

He used Sun Tzu to help him get that growth...

After he sold the company, he turned to Sun Tzu's "Art of War" again... and produced his own translation...

But, not just one translation.

He produced multiple translations...
  • The Business Warrior: Sun Tzu's The Art of War for Entrepreneurs
  • The Art of Love: Sun Tzu's The Art of War for Romantic Relationships
  • The Art of Sales: Sun Tzu's The Art of War for the Sales Warrior
  • Sales Management Strategy: Sun Tzu's The Art of War for Sales Force Success
  • Martial Arts Wisdom: the Ancient Bing-fa - Sun Tzu's The Art of War for Martial Artists
  • The Art of Management: Sun Tzu's The Art of War for the Management Warrior
  • The Art of Parenting: Sun Tzu's Art of War for Parenting Teens
  • The Art of War on Terror: Sun Tzu's The Art of War for Countering Terrorism
  • Warrior Marketing: Sun Tzu's The Art of War for Winning Market Positioning
  • The Warrior’s Career: Sun Tzu's The Art of War for Finding Jobs and Winning Promotions
  • Art of War for the Management Warrior
and I've probably missed some!

Why not? It's a great idea!

By the way, how can "The Art of War" apply to so many fields?

I thought the best discussion of this I've come across is on "The History of Literature" podcast, their episode on Sun Tzu's "The Art of War"...

Great example Gordon... and thanks for the "peek behind the curtain" on how an "infopreneur" works!

And "The Influencer Tool Kit" is an awesome product too!

Best wishes!

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